Sales Academy - Lagos Business School

Upon completion of the programme, participants will:

Develop implementable sales plans with strategic and tactical components including territory allocation and management, design, planning, execution.
Build effective sales pipelines, successfully close sales and develop lasting client relationships
Adopt an ‘outside-the-box’ approach to problem-solving, focusing on gathering, analyzing and utilizing data to understand consumer needs, market trends and determine sales effectiveness.
Identify current consumer, market and trade channel trends in Nigeria for sales planning and execution
Develop key criteria for identifying ways organizations can achieve sales targets through the effective utilization four components of the marketing mix (product, price, promotion, and place)
Determine the best route-to-market strategy in a VUCA (Volatile, Uncertain, Complex and Ambiguous) environment
Understand sales analytics, budgetary design and implementation, and performance reporting
Understand the value of social selling in today’s ubiquitous digital economy.
Develop HR professionals who can ultimately translate their work into Financial Performance