Lagos Business School (LBS) will be hosting MBA students from IPADE Business School in Mexico, IE Business School in Madrid and Yale School of Management in the United States during the Global Network for Advance Management (GNAM) week coming up on Monday, October 17, 2016 to Friday, October 21, 2016.
The students will join the MBA 14 class in taking an elective on “Selling Strategies for Consumer Markets: Perspectives from Africa’s Largest Economy”. The programme is designed to expose participants to the current strategies and trends that drive selling in consumer markets within Africa’s largest economy.
Global Network for Advanced Management (GNAM) was launched in 2012 it includes 28 leading business schools from diverse regions, countries, cultures, and economies in different phases of development. Representing a shift beyond traditional partnership models of business school collaboration, the Global Network enables the development of innovative initiatives that leverage the schools’ comparative advantages. Leveraging network efficiencies, utilizing new technologies, building strong institutional and personal relationships, and operating with a minimum of bureaucracy, the Global Network is having a transformational effect on students, member schools, management education, and beyond.