Event

Re-thinking your Marketing Strategy

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Webinar

Re-thinking your Marketing Strategy

  • August 27, 2022
  • 11:00 am
  • Zoom
Event - Re-thinking your Marketing Strategy

Event Description

This webinar is an introduction to our online FMCG Marketing Seminar where we teach the latest Marketing Strategies and techniques developed by FMCG companies.
The webinar will present, discuss and answer questions about the latest FMCG trends and strategies developed in Africa.
For example:
– what are FMCG companies doing with their portfolios (latest portfolio strategies)
– new targeting strategies towards TOP or BOTTOM of the pyramid
– trends towards Pack Size Consolidation

Event snapshot

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