Sector Specific
Managing Government Relations
Length
3 days over 3 weeks (Wednesday)
Start Date
October 20
Fee
N206,250
Location
Online

Many organisations, businesses and not-for-profits are facing challenges relating with multi-level governments in an emerging democracy such as Nigeria’s, more-so, given the relative lack of experience in constitutional government and continuity in policies and personnel. There are new legal requirements that now have to be followed, and ethical challenges in influencing and lobbying government.  Government relations managers require a strategic approach to understanding the new environment and techniques for effective proactive management of government relations and communication strategies in an ethical and professional manner.

This seminar is relevant to those who manage government relations regardless of their business sector and affords an opportunity for cross functional learning and networking.

 

Key Learning Objectives/ Benefits

Participants on this programme will:

  • Develop relationship management and reputation management skills
  • Understand and implement strategic government relations management and communication planning
  • Understand the changes in the legal environment
  • Develop a consultation, lobbying and issues management plan with a media communications component
  • Understand, plan g and manage legislative relations 
  • Effectively manage of ethical and reputation conflicts 
  • Develop and implement a crisis management plan

Programme Curriculum

  • Understanding the social and political environment of business  
  • Introduction to strategic government relations management 
  • Developing relationship management functions
  • Reputation management 
  • Integrated communications strategies
  • Public consultation processes 
  • Implementing an effective issue management programme
  • Policy advocacy
  • Legislative & Regulatory relations 
  • Tactical public and media relations
  • Crisis management 
  • The ethical challenge – creating a plan of action

Target Audience

The programme is designed to benefit the following groups:

• Government Relations Managers
• Corporate Affairs Managers
• Communications Managers
• Marketing Managers
• Public Relations Advisers, Managers
• Heads of NGOs and their government facing officers

Faculty

 

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